© Mark Platten 2006
|Sydney, NSW - based RODE produce a quality range of bespoke microphones, and although I was primarily their 2D CAD draftsman during my tenure, there were odd moments when I couldn't resist trying to sell them on the potentials of 3D.
Some rudimentary animation was done in 3d - simple rotation, for instance. Renders were taken into After Effects for some quick and dirty sequences - zooms in on, fades up; animating masks on and off to foster the illusion of an assembly constructing itself.
In contrast to corporate video and its sometimes spurious dogma, this genre has always afforded a certain relief. Whether it's translating CAD data, building meshes, or otherwise simply digitizing the real world verbatim, exercises of this kind always reward by instilling a deeper appreciation of the informed design sentience which has dictated that a particular object in the real world should be 'just so'...